Zhucheng City Zihui Automotive Technology Co., Ltd. visited Thailand for inspection and started a new journey of international market expansion

2024Year12In March, against the background of increasingly fierce competition in the global automobile market and increasingly frequent international cooperation and exchanges, Zhucheng City Zihui Automotive Technology Co., Ltd. actively responded to the market call and took the initiative to expand its overseas business territory. The company's top management carefully organized and arranged and sent a professional team to Thailand to conduct in-depth inspections. This inspection activity is of great significance and aims to accurately gain insight into the dynamics of the Thai automobile market, explore potential business cooperation opportunities, and lay a solid foundation for the company to further explore the international market.

Thailand, as an important economy in Southeast Asia, has a good development trend in its automobile industry and huge market potential. In recent years, the Thai government has vigorously promoted a series of favorable policies to fully support the upgrading and transformation of the automobile manufacturing industry and the promotion and application of new energy vehicles, which has gradually made Thailand an important automobile production and sales center in Asia. At the same time, Thailand's superior geographical location allows it to radiate to many surrounding countries and regions and has strong market radiation capabilities.

After the inspection team of Zihui Automotive Technology Co., Ltd. arrived in Thailand, it quickly engaged in an intense and orderly inspection work. They rushed to several large local automobile trading markets in Thailand non-stop to conduct on-site research on the sales of various automobile brands on the market, including key information such as model types, price ranges, and sales popularity. During the inspection, team members noticed that Thai consumers have a high demand for pickup trucks and small commercial vehicles. With their excellent practicality and good cost performance, these models are used in logistics and transportation, agricultural production and daily travel in Thailand. It is widely used in other fields. In addition, with the gradual increase of environmental awareness, the attention of new energy vehicles in the Thai market is also increasing, and their market share is showing a steady growth trend.

In order to gain an in-depth understanding of the operating model and after-sales service system of the Thai automobile market, the inspection team also visited a number of well-known local automobile dealers and after-sales service centers. Through in-depth exchanges with dealers, the team gained a detailed grasp of valuable experience in building automobile sales channels, formulating marketing and promotion strategies, and customer relationship management. In the after-sales service center, team members carefully observed the automobile repair and maintenance process, parts supply system and service quality assurance mechanism, and deeply realized the importance of sound after-sales service to improving customer satisfaction and brand loyalty.

In addition to market research, Zihui Automobile Technology Co., Ltd.'s inspection team also actively seeks cooperation opportunities with local automotive-related enterprises in Thailand. They have conducted face-to-face business negotiations with a number of auto parts manufacturers, dealers and auto service companies. During the negotiation process, the two sides conducted in-depth discussions on automobile parts supply, sales network co-construction, after-sales service cooperation and other fields, and reached preliminary cooperation intentions on some projects. For example, detailed communication was conducted with a local automobile parts manufacturer in Thailand on the supply cooperation of some key parts, and both parties planned to further visit each other to deeply evaluate the feasibility and specific cooperation mode of cooperation; Negotiated with a large local automobile dealer on the introduction of some automobile brands represented by Zihui, and the other party showed strong interest in some models of the company and looked forward to jointly exploring the Thai market.

This inspection trip to Thailand brought many important gains to Zhucheng City Zihui Automobile Technology Co., Ltd. Through on-site inspections and in-depth exchanges, the company has a clearer and comprehensive understanding of the demand characteristics, competitive situation, policies and regulations of the Thai automobile market, providing a strong basis for the subsequent formulation of precise and effective market expansion strategies. At the same time, the preliminary cooperation intention reached with local Thai companies has laid a good foundation for the company's business layout in the Thai market, and is expected to achieve mutually beneficial and win-win development through resource sharing and complementary advantages.

Looking to the future, Zhucheng City Zihui Automotive Technology Co., Ltd. will use this visit to Thailand as a new starting point to accelerate the pace of international market expansion. The company plans to further increase investment in overseas markets and continue to optimize product structure and service systems to meet the diversified needs of consumers in different countries and regions. At the same time, we actively explore in-depth cooperation models with companies in Thailand and other overseas markets, gradually build a global sales network and service system by establishing long-term stable cooperative partnerships, strive to enhance the company's popularity and competitiveness in the international automobile market, and contribute to the internationalization of China's automotive technology industry. Contribute more strength。